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Tag: smirnoff
LGBTQ stars appear in Diageo's new Smirnoff campaign that says vodka is "for everyone" - video
2018-08-21 14:11:00| Daily beverage news and comment - from just-drinks.com
Diageo has signed up prominent LGBTQ personalities to star in its latest Smirnoff vodka campaign, alongside brand regular Ted Danson.
Diageo's Smirnoff Moscow Mule - Product Launch
2018-07-31 13:13:00| Daily beverage news and comment - from just-drinks.com
Diageo has added another limited-edition flavoured Smirnoff vodka to its line-up: Smirnoff Moscow Mule, a ginger- and lime-infused vodka-based ready-to-mix product bottled at 30% abv.
Tags: product
launch
moscow
mule
Diageo goes local with limited-edition Smirnoff bottles
2018-07-26 04:26:00| Daily beverage news and comment - from just-drinks.com
Diageo has unveiled the first in a line of new Smirnoff vodka bottles that namecheck major North American cities and regions.
Tags: local
bottles
smirnoff
diageo
Diageo to pay for 4 July holiday in Smirnoff Ice campaign
2018-06-26 14:56:00| Daily beverage news and comment - from just-drinks.com
Diageo is joining the trend for experiential prizes with a Smirnoff Ice giveaway that offers to pay US consumers to take a holiday over the upcoming 4 July celebrations.
Smirnoff teams with Ladbible for online activation - video
2018-06-01 13:38:00| Daily beverage news and comment - from just-drinks.com
Diageo has lined up an online partnership in the UK with social media and entertainment business Ladbible Group for its Smirnoff vodka brand.
Tags: online
video
teams
activation
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