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Pernod Ricard eyes Gen Z with Malibu dance campaign

2020-08-05 14:34:00| Daily beverage news and comment - from just-drinks.com

The UK division of Pernod Ricard has kicked off a marketing campaign for Malibu targeting Gen Zs.

Tags: eyes dance gen campaign

 

Pernod Ricard's Malibu Splash RTD - Product Launch

2020-02-28 16:15:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has launched a a flavoured malt beverage range under its Malibu brand in the US.

Tags: product launch splash malibu

 

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