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Tag: brand
just the Answer: Pernod Ricard's brand director for gin, JC Iglesias
2013-11-25 17:41:00| Daily beverage news and comment - from just-drinks.com
JC Iglesias took over as brand director of Pernod Ricard's gin brand, Beefeater, in August this year after a switch from marketing the company's brown spirits portfolio in the US. In his first interview since taking on his new role, he tells just-drinks why he wants to take gin to a completely new market, what a wider Beefeater portfolio could do and that there really is a gin boom going on out there.
Tags: director
brand
answer
gin
GLOBAL: Gin boom only at "granular level" - Pernod Ricard gin brand chief
2013-11-25 16:31:00| Daily beverage news and comment - from just-drinks.com
The new brand director of Pernod Ricard's gin portfolio has told just-drinks that the gin category is experiencing a boom, but only in the super premium tier.
Tags: level
global
brand
chief
Kodak addresses brand protection for pharma industry
2013-11-25 06:00:00| Label and Narrow Web Breaking News
The company exhibited its range of brand protection products last month in London for the 2nd Annual Pharma Anti-Counterfeiting Congregation.
Tags: industry
brand
protection
addresses
VIDEO: Is Co-op's ethical brand tarnished?
2013-11-22 11:51:46| BBC News | Business | UK Edition
People in the Co-operative movement's birthplace of Rochdale have been giving their views on whether the Co-op Bank's reputation has been damaged by recent events.
Tags: video
brand
ethical
coops
Glamorous Women's Fashion Brand Seeks Online Marketing Manager
2013-11-20 18:31:00| Latest apparel & textile industry jobs - from just-style.com
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Tags: online
marketing
manager
brand
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