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POM Wonderful loses bid to block FTC deceptive ad claims

2015-01-31 01:55:03| Beverages - Topix.net

POM Wonderful's claims that its pomegranate products combat heart disease, prostate cancer and erectile dysfunction aren't adequately backed by research, a federal appeals panel ruled, upholding a Federal Trade Commission ban on deceptive advertising by the company. "We see no basis for setting aside the commission's conclusion that many of POM's ads made misleading or false claims," U.S. Circuit Judge Sri Srinivasan wrote for a three- judge panel in Washington.

Tags: block claims bid wonderful

Pom Wonderful Drops Ninth Circuit Appeal of State Claims Filed Against Coca-Cola

2014-10-29 20:47:40| Beverages - Topix.net

On September 19, 2014, Pom Wonderful, LLC dropped its Ninth Circuit appeal of a ruling that dismissed its state deceptive advertising and unfair competition claims against Coca-Cola, a sibling case to a recent Supreme Court decision. Accordingly, the Ninth Circuit will not revisit whether Pom Wonderful's state court claims were preempted by the FDCA.

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POM Wonderful launches new TV ads - video

2014-10-07 12:40:45| Daily beverage news and comment - from just-drinks.com

POM Wonderful is giving its pomegranate juice a push on US TV screens for the first time in three years with the launch of a new series of ads.

Tags: video ads wonderful launches

POM Wonderful Wins A Round In Food Fight With Coca-Cola

2014-06-13 23:23:00| Beverages - Topix.net

POM sued Coca-Cola, claiming that it was losing sales because the label and advertising for its Minute Maid pomegranate-blueberry were misleading consumers into believing they were getting a juice combination consisting mainly of pomegranate and blueberry juices when, in fact, the juice was more than 99 percent apple and grape juices, which are far ... (more)

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