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US: Big cider brands drive on-trade growth - figures

2013-12-05 14:58:00| Daily beverage news and comment - from just-drinks.com

US on-trade hard cider sales are continuing to outpace beer with growth being driven by the three major brands, according to latest figures.

Tags: big drive growth brands

 

UK: Thatchers Cider brings back Gold ad for Christmas push

2013-12-03 13:06:00| Daily beverage news and comment - from just-drinks.com

Thatchers Cider is following up a summer UK marketing push for Thatchers Gold with the brand's first Christmas TV campaign.

Tags: back gold christmas brings

 
 

US: Anheuser-Busch InBev plans hard cider launch

2013-11-25 18:24:00| Daily beverage news and comment - from just-drinks.com

Anheuser-Bush InBev is aiming to capitalise on the growing US cider market with a new brand launch next year, just-drinks can reveal.

Tags: hard plans launch cider

 

US: Chilli Marketing eyes cider revamp with Rekorderlig launch

2013-11-20 15:49:00| Daily beverage news and comment - from just-drinks.com

The team behind Rekorderlig cider's US launch has said consumers in the country still need educating about the category.

Tags: marketing eyes launch cider

 

AUS: Sweeter Westons Premium Cider to hit Dan Murphy's next week

2013-11-12 14:38:00| Daily beverage news and comment - from just-drinks.com

Westons has revealed full details around the launch of a new sweeter version of its Premium Cider which launches in Australia next week.

Tags: aus week hit premium

 

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