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MEXICO: Casa AGP, Bacardi agree mezcal distribution tie-up
2013-10-29 16:15:00| Daily beverage news and comment - from just-drinks.com
Mezcal producer Casa Armando Guillermo Prieto (Casa AGP) is set for a boost after signing an exclusive Mexico distribution deal with Bacardi.
Tags: distribution
mexico
casa
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The just-drinks Interview - Ed Shirley, Bacardi president & CEO - Part II
2013-10-22 14:37:00| Daily beverage news and comment - from just-drinks.com
Last week, just-drinks ran the first part of an exclusive interview with Bacardi's president & CEO, Ed Shirley. Here, in the second and concluding part, Shirley discusses the group's white spirits brands, emerging markets and the importance of promoting cocktail culture.
Tags: part
ii
president
interview
Exclusive - BERMUDA: Bacardi chief urges education drive around cocktails
2013-10-17 18:21:00| Daily beverage news and comment - from just-drinks.com
The head of Bacardi has called on spirits producers to do more to improve consumers' knowledge of cocktails to help drive growth in the overall category.
Tags: education
drive
chief
exclusive
US: Illva Saronno cuts Bacardi ties to go it alone on Disaronno distribution
2013-10-17 16:20:00| Daily beverage news and comment - from just-drinks.com
Italian drinks group Illva Saronno is severing its 14-year-old relationship with Bacardi in the US to set up its own distribution unit.
Tags: on
distribution
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ties
The just-drinks Interview - Ed Shirley, Bacardi president & CEO - Part I
2013-10-16 19:40:00| Daily beverage news and comment - from just-drinks.com
As a privately-held company, Bacardi has the luxury of only having to disclose to the wider world what it wants to. But, with a long and rich history, the spirits group is keen to talk up the provenance of its brands. Here, in the first of a two-part exclusive interview, Bacardi's president & CEO, Ed Shirley, talks about the benefits of working for a family-owned firm, the opportunities for its brands and the rise of cocktail culture.
Tags: i
part
president
interview
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