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Vewd enables video calling and targeted advertising on the TV

2021-09-16 12:44:41| Digital TV News

September 16, 2021 Vewd has released Vewd Core 4.22, the latest version of its HTML5 and streaming SDK for connected TV devices. New features include support for video calling and advanced advertising on TV.

Tags: the video tv advertising

 

Altice's a4 deploys CommScope video advertising solution

2021-05-13 14:40:59| Digital TV News

CommScope has announced that a4 has deployed its Video Advertising Solutions to deliver geographic and addressable advertising across a4's video footprint, including both QAM-based and IP video services.

Tags: video advertising solution deploys

 
 

Roku to acquire Nielsens Advanced Video Advertising business

2021-03-01 23:00:53| Digital TV News

Roku (NASDAQ: ROKU) has agreed to acquire Nielsens (NYSE: NLSN) Advanced Video Advertising (AVA) business, which includes Nielsens video automatic content recognition (ACR) and dynamic ad insertion (DAI) technologies.

Tags: business video advanced advertising

 

RTL Group sells video advertising platform SpotX to Magnite

2021-02-05 10:09:00| Telecompaper Headlines

(Telecompaper) RTL Group said it is selling its video advertising platform SpotX to Magnite, a Los Angeles-based sell-side advertising platform, for an implied enterprise valuation of USD 1.17 billion...

Tags: video group advertising platform

 

Extreme Reach releases 2018 Q4 Video Advertising Benchmarks report

2019-02-21 15:10:34| Digital TV News

Extreme Reach has released its 2018 Q4 and full year Video Advertising Benchmarks report that highlights the transformative impact of connected television (CTV) platforms on the advertising industry.

Tags: video report advertising releases

 

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