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In Marketing Beef, We Shouldnt Shoot Into The Middle

2014-05-22 23:14:00| Beef

since the majority of beef product is sold on a commodity basis, those products that look to capitalize on negative and invalid consumer perceptions end up reinforcing them and hurting the industry in the process. My View From The Country read more

Tags: the marketing middle shoot

 

When it comes to real estate marketing, don't waste money on passive techniques

2014-05-22 13:27:51| Real Estate - Topix.net

According to the National Association of Realtors' newly released 2014 Home Buyer and Seller Generational Trends report, only 4 percent of sellers and 9 percent of buyers found their agent on a website.

Tags: on real estate money

 
 

Burson-Marsteller taps Dowling to chair U.S. consumer and brand marketing practice

2014-05-21 04:18:57| Chemicals - Topix.net

Burson-Marsteller, international public relations and communications firm, has appointed Tom Dowling U.S. chair of its consumer and brand marketing practice.

Tags: marketing brand practice consumer

 

SAP to buy SeeWhy for targeted marketing technology

2014-05-20 18:57:48| InfoWorld: Top News

SAP is scooping up SeeWhy, maker of real-time targeted marketing software, in a bid to flesh out the omni-channel commerce platform it gained through last year's acquisition of Hybris.

Tags: buy technology marketing targeted

 

Merck and Endocyte Announce Withdrawal of Conditional Marketing Authorization Applications for Vintafolide and Companion Imaging Components, Etarfolatide and Intravenous (IV) Folic Acid in Europe

2014-05-19 23:00:00| Merck.com - Corporate News

Dateline City: WHITEHOUSE STATION, N.J. & WEST LAFAYETTE, Ind. WHITEHOUSE STATION, N.J. & WEST LAFAYETTE, Ind.--(BUSINESS WIRE)--Merck (NYSE:MRK), known as MSD outside the United States and Canada, and Endocyte, Inc. Language: English Contact: MerckMedia:Ian McConnell, +1 908-423-3046orClaire Mulhearn, +1 908-423-7425orInvestors:Carol Ferguson, +1 908-423-4465orJustin Holko, +1 908-423-5088orEndocyteMedia:Martina Schwarzkopf, +1 212-845-4292orTony Russo, +1 212-845-4251orInvestors:Stephanie Ascher, +1 212-362-1200 Ticker Slug: Ticker: MRK Exchange: NYSE Ticker: ECYT Exchange: NASDAQ read more

Tags: in marketing europe applications

 

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