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Austrian Wine Marketing Board poaches Chris Yorke from New Zealand Winegrowers for next MD

2019-06-12 16:00:00| Daily beverage news and comment - from just-drinks.com

Austria's wine trade group, the Austrian Wine Marketing Board, has named Chris Yorke as its next managing director.

How to Get Started with B2B Influencer Marketing Free Webinar

2019-06-12 14:00:42| Marketing and Public Relations - M&O

How do you develop a B2B influencer marketing program, and what are some of the latest influencer marketing trends for 2019 and beyond? TopRank Marketing chief executive Lee Odden recently sat down with Rival IQ founder Seth Bridges for a new Data-Driven Marketers Webinar Series episode, to go over and explore some of the keys […] The post How to Get Started with B2B Influencer Marketing – Free Webinar appeared first on Newsroom.

Tags: free marketing started b2b

Wheres the Humor in Marketing? Right Here.

2019-06-10 20:10:27| Marketing and Public Relations - M&O

The best way to connect with an audience is by connecting with them on an emotional level. Adding humor to marketing is one of the most powerful ways to to do just that. When people share in a joke, it creates a sense of belonging and if youve ever sat around trading in-jokes with your friends, you know what I mean. Humor can be a great way to draw a circle around a group and pull them into say, If you understand this joke, were in the same tribe. You get me and I get you. Thats a powerful message for your potential customers. And its a good way to get the less relevant folks to opt out, too. To underscore this point, here are 20 jokes that only marketers will get by the humorously talented Joshua Nite. Check out the full post 20 Jokes Only A Marketer Could Love, by Josh Nite on our Online Marketing Blog. The post Where’s the Humor in Marketing? Right Here. appeared first on Newsroom.

Tags: right marketing humor