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PepsiCo takes Pepsi True beyond online retail

2015-01-27 17:41:00| Daily beverage news and comment - from just-drinks.com

PepsiCo is to roll out Pepsi True into retail in three US regions after an Amazon-only launch last year.

Tags: online true takes retail

 

Pepsi True launch fuels Coke, Pepsi battle for low-calorie market

2015-01-27 12:54:00| Beverages - Topix.net

PepsiCo says it is starting a limited rollout of stevia-sweetened Pepsi True in Denver, Minneapolis and Washington. The product will compete with The Coca-Cola Co.'

Tags: market true battle launch

 
 

For Coke and Pepsi, smaller sodas could pay more

2015-01-13 15:08:56| Beverages - Topix.net

As people cut back on soda, the two beverage giants are pushing smaller cans and bottles they say contain fewer calories and induce less guilt. The goal is to offset falling consumption with packages that cost more per ounce and are appealing for their novelty and portion control.

Tags: more pay smaller coke

 

Coke Must Focus More on Being Like Pepsi and Less on Cutting Costs

2014-12-29 18:21:09| Beverages - Topix.net

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Tags: on costs focus cutting

 

Pepsi Looks Strong For 2015

2014-12-18 09:31:33| Beverages - Topix.net

As 2014 comes to a close, I'm starting to look forward to the new year. As someone who covers the consumer goods space a lot, the beverage industry is one place where I devote a fair share of my time.

Tags: strong pepsi

 

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