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Turtle Sodas' zero-sugar soft drinks range - Product Launch

2019-10-08 15:26:00| Daily beverage news and comment - from just-drinks.com

A new UK company has launched a range sparkling soft drinks with zero sugar.

Soft drinks and plastic - The unbreakable bond - Comment

2019-10-04 15:58:00| Daily beverage news and comment - from just-drinks.com

Have a guess at who said this: "We are the first generation to understand the consequences of our impact on the planet, and the last that can do something about it." The chief executive of Greenpeace? Greta Thunberg? Prince Harry? All wrong.

Tags: comment soft plastic bond

Plain packaging threat to drinks on the rise - study

2019-10-01 15:23:00| Daily beverage news and comment - from just-drinks.com

An FMCG research company has significantly increased its estimated loss to the global drinks industry if plain packaging laws are extended to alcohol and full-sugar soft drinks.

Tags: study rise plain packaging

Has the soft drinks category missed the premiumisation train? - Comment

2019-09-30 11:30:00| Daily beverage news and comment - from just-drinks.com

The UK's gin boom has allowed for a raft of innovation in the mixers segment. In turn, the availability of premium mixers has provided non-drinkers with more sophisticated options. But, where does this leave the rest of the soft drinks category, asks Lucy Britner.

Tags: comment category soft train