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Tag: britvic
Britvic to axe full-sugar Robinsons
2015-01-26 17:59:00| Daily beverage news and comment - from just-drinks.com
Britvic is to scrap its full-sugar Robinsons cordials and sell an expanded range of no-added sugar flavours as it attempts to revive the brand.
Britvic gets former British American Tobacco exec as non-exec director
2015-01-09 11:58:00| Daily beverage news and comment - from just-drinks.com
Britvic has appointed the former COO of British American Tobacco as an independent non-executive director.
Tags: american
director
british
tobacco
Analysis - Britvic shows The Coca-Cola Co how to reset
2014-11-28 14:01:00| Daily beverage news and comment - from just-drinks.com
As The Coca-Cola Co struggles against profit falls and investor insurrection, there has been talk that the company is in need of a "reset". CEO Muhtar Kent hinted at this last month, when he acknowledged the "new normal" in his firm's trading environment. There were also signs of a new direction for Coca-Cola when it unveiled a new dairy launch in the US, Fairlife milk.
just On Call - Britvic CEO heralds 2015 as "year of innovation"
2014-11-26 16:58:00| Daily beverage news and comment - from just-drinks.com
Britvic's CEO has said that the company's Robinsons brand will be a "big focus" for next year as it ramps up innovations across a number of products.
Britvic targets alcohol market with syrup mixers
2014-11-26 16:02:00| Daily beverage news and comment - from just-drinks.com
Britvic is to launch a range of mixers for alcohol as it looks to expand diluting opportunities beyond water.
Tags: market
alcohol
targets
syrup
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