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Supreme Court Decision May Lead to More False Advertising Claims in Food and Beverage Industry

2014-06-17 20:41:29| Beverages - Topix.net

The Supreme Court's ruling in Pom Wonderful LLC v. Coca-Cola Co . may open the door to more false advertising claims regarding food and beverage labeling.

Tags: food advertising industry lead

 

Pattison to provide Out-of-Home advertising at Fort McMurray Airport

2014-06-13 01:00:00| Airport Technology

Pattison Outdoor Advertising, a leading provider of Out-of-Home advertising in Canada, has been selected as the official Out-of-Home supplier for the Fort McMurray Airport (YMM).

Tags: provide advertising fort airport

 
 

The Long-Term Effect of Television Advertising Greater than Previously Thought

2014-06-11 12:01:31| Agriculture - Topix.net

Single Source Study by CBS, Nielsen Catalina Solutions for Kellogg's Sheds New Light on a Long-Held Industry Formula )--CBS Corporation , Kellogg Company, and Nielsen Catalina Solutions announced today the results of a ground-breaking study that challenges a long-held industry rule of thumb that has been used for over 20 years: that the long-term ... (more)

Tags: advertising effect thought greater

 

Wednesday Sector Laggards: Advertising, Packaging & Containers

2014-06-05 03:21:28| Paper - Topix.net

In trading on Wednesday, advertising shares were relative laggards, down on the day by about 0.5%.

Tags: advertising wednesday sector packaging

 

Southwest Airlines ramping up advertising (in Chicago) for its big international debut

2014-05-21 07:15:31| Airlines - Topix.net

In a new TV spot now breaking in Chicago, a Southwest Airlines pilot is all smiles as the carrier starts to rebrand itself as an international carrier.

Tags: international big advertising chicago

 

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