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Tag: play
American Girl's foray into digital play overlooks mobile optimization
2015-05-26 11:46:41| Toys - Topix.net
Mattel Inc.'s American Girl brand is foraying digital play experiences with the launch of a mobile application that enables users to make virtual friendship bracelets as well as a microsite designed to coincide with its new Truly Me doll and accessories line, but the effort misses the mark by not having the site mobile-optimized for consumers who may access it through their own or parents' devices. While American Girl has always been synonymous with the classic dolls and their book accompaniments, the brand is branching out to include more digital platforms to cater to a growing customer base that prefers to consume content on mobile.
Tags: play
american
digital
mobile
Cash Flow Is Better Than Cash - Why McDermott International Is A Losing Play
2015-05-23 19:12:45| Oil & Gas - Topix.net
McDermott International is an international engineering, procurement, construction and installation company in the oil and gas sector. The company has recently released their first-quarter report, which seems particularly worrisome.
Tags: is
international
play
cash
Two awesome Detroit women play in the male-dominated Movement lineup
2015-05-23 18:16:16| Biotech - Topix.net
Of the 139 performers playing Movement Electronic Music Festival this year, a mere eight are women. This may not come as a surprise to many, and, of course, it's shitty that this isn't surprising.
Tags: play
women
movement
awesome
Report: iOS 9 to Play Nice With Older iPhones, iPads
2015-05-22 22:02:40| PC Magazine Software Product Guide
iOS 9 is being developed to work with devices like the iPhone 4s and original iPad mini, 9to5mac reports.
Campbell Soup -- Mature Stock, Good Value Play Ahead of Earnings
2015-05-22 19:07:18| Food - Topix.net
NEW YORK -- The struggles of the packaged food industry may not go away anytime soon. Weak sales volumes and lower margins are real impediments to growth.
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