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Maker's Mark global activation to push "purposeful inefficiency" with Scarlett Johansson - video

2018-12-04 14:10:00| Daily beverage news and comment - from just-drinks.com

Beam Suntory has lined up a worldwide marketing push for Maker's Mark, highlighting the Bourbon brand's home in Kentucky.

Tags: video mark global push

 

Bacardi lines up US$15m global Dewar's push - video

2018-10-22 16:02:00| Daily beverage news and comment - from just-drinks.com

Bacardi has announced a multi-million dollar activation for its blended Scotch whisky brand - the first global push in five years.

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Diageo recruits global gastronomer to push spirits with food

2018-10-01 14:52:00| Daily beverage news and comment - from just-drinks.com

Diageo has brought in an award-winning chef to help build more connections between its luxury portfolio and food occasions.

Tags: food global push spirits

 

Amorepacific Makes Global Push

2018-04-16 12:17:00| Happi Breaking News

Expansion into US, Middles East and Down Under.

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Cointreau gets global push as logo upgrade unveiled - video

2018-04-11 14:24:00| Daily beverage news and comment - from just-drinks.com

Remy Cointreau has announced details of a global marketing campaign for its namesake orange-flavoured liqueur, along with a redesign of the Cointreau logo.

Tags: video logo global upgrade

 

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