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Telecom Italia rebrands fixed, mobile and internet under TIM

2015-02-16 08:36:00| Telecompaper Headlines

(Telecompaper) Telecom Italia has announced an ambitious new commercial strategy that will see the operator simplify its price plans by May and rebrand its entire fixed, mobile and internet offer under the TIM commercial brand by 2016. Presenting the rebranding process and simplified pricing strategy to consumer associations, Telecom Italia CEO Marco Patuano said the changes were intended to change the company's "competitive paradigm", enabling it to move "from a market in which competition between operators was based on the so-called 'price war' to a market that is instead characterised by service quality and, even more so, by the full availability of an ultrabroadband network to exploit innovative products." The operator will be simplifying its prices from 01 May, offering a flat-rate "Tutto Voce" (All Voice) plan including unlimited calls to all fixed and mobile phones in Italy for EUR 29 per month including line rental. All consumers who also use an ADSL service as well as their basic telephone line will be able to access the "Tutto" (All) offer, with calls to domestic fixed and mobile phones, unlimited ADSL and line rental for EUR 44.90 per month. Patuano also announced a special initiative giving those who have been Telecom Italia basic telephone customers for more than ten years access to the company's flat-rate ADSL service free of charge for one year, while those who already have ADSL can switch to the operator's fibre-optic service at the same price.

Tags: internet mobile fixed italia

 

Telecom Italia starts work on name change

2015-02-16 01:00:00| Total Telecom industry news

Italian telco to use mobile brand for fixed telephony and Internet services.

Tags: work change italia starts

 
 

Altice steps up Bouygues Telecom interest

2015-02-16 01:00:00| Total Telecom industry news

Cable group reportedly examining financial, regulatory hurdles to takeover.

Tags: interest steps telecom bouygues

 

Liquid Telecom plots Africa expansion after raising $150m

2015-02-16 01:00:00| Total Telecom industry news

Fibre wholesaler plans to enter three more markets in 2015 after Barclays, Investec, others agree to bankroll growth strategy.

Tags: africa expansion liquid telecom

 

Is AT&T, Verizon, Sprint, or T-Mobile the Best Telecom?

2015-02-14 20:25:28| Telecom - Topix.net

The telecom market attracts investors like a lantern attracts moths on a midsummer night. It's a strong sector with four wildly different top-shelf investment options, all clamoring for investors' attention.

Tags: the att telecom sprint

 

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