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PepsiCo brings in sporting legends for global Gatorade push

2020-02-24 18:02:00| Daily beverage news and comment - from just-drinks.com

PepsiCo is to launch a new global campaign for Gatorade featuring four of the world's most high-profile sports stars.

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How to Change Anyones Mind Dont Push

2020-02-23 00:12:46| AutomotiveDigest.com - Automotive Industry News

From the Book: The Catalyst: How to Change Anyone's Mind by Jonah Berger ( Published on March 10 ) How do you do it? Overall: Remove barriers; Don't Push Use Four action-ables to win people over: 1) Reduce Reactance (Make People feel in control) 2) Ease Endowment (People stick with what know) 3) Alleviate Uncertainty (Major Move) 4) Find Corroborating Evidence (Follow up with new info) _________________________________________________________________________ The Article <a href="https://www.wsj.com/articles/how-to-change-anyones-mind-11582301073"> <img src="https://automotivedigest.com/wp-content/uploads/2020/02/How-to-change-minds-389x450.jpg" alt width="389" height="450" class="aligncenter size-medium wp-image-203182"><strong><span style="Font-size:150%;">How to Change Anyones Mind Dont Push</span></strong></a> appeared first on Automotive Digest.

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Meat Market Update | Daily Choice rib & loin primal push spread lower

2020-02-21 03:56:00| Beef

Ed Czerwien, market analyst based in Amarillo, Texas, offers a concise summary of last week's beef cutout trade.

Tags: market lower update daily

 

Co-op eyes green trends in natural, organic wine push

2020-02-19 13:13:00| Daily beverage news and comment - from just-drinks.com

Co-op has added a first unfiltered and organic natural wine to its on-shelf range, as the UK retailer looks to tap into consumer demands for sustainable products.

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Lyre's lines up UK advertising push

2020-02-19 12:08:00| Daily beverage news and comment - from just-drinks.com

Australian non-alcoholic spirits company Lyre's has kicked off its first UK brand campaign.

Tags: advertising lines push

 

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