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Barbie now in 'curvy, tall and petite'

2016-01-28 18:10:48| BBC News | Business | UK Edition

Barbie, the iconic plastic toy doll model, is getting three new body types including "tall, curvy and petite", US company Mattel reveals.

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Barbie Expands Doll Line Adding Three New Body Types

2016-01-28 15:16:10| Toys - Topix.net

With these additions, girls everywhere will have infinitely more ways to play out their stories and spark their imaginations through Barbie. "For more than 55 years, Barbie has been a global, cultural icon and a source of inspiration and imagination to millions of girls around the world," said , President and Chief Operating Officer of Mattel.

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Mattel Releasing 'Curvy' Barbie in Bid to Restore Doll's Appeal

2016-01-28 15:16:09| Toys - Topix.net

Mattel Inc. is adding three body types to its Barbie line, including a "curvy" model, after years of criticism that the doll presents an unrealistic body image. The new variations also include tall and petite body types, as well as different skin tones, hairstyles and outfits, the El Segundo, California-based company said in a statement Thursday.

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"Out of touch" Barbie doll gets a major makeover

2016-01-28 15:16:08| Toys - Topix.net

At 11 and a half inches tall, Barbie has had more than 180 careers and has become a pop culture icon, leading the toy industry as a billion-dollar business. But after decades of dominating the doll world and just weeks short of her 57th birthday, Barbie is getting a major makeover.

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The Ratings Game: Barbie is back, says Goldman

2016-01-25 18:37:51| Toys - Topix.net

Mattel Inc. stock surged Monday after Goldman Sachs recommended investors buy into the toy maker on the belief that a strong holiday selling season marked a bottom in earnings. Analyst Taposh Bari added Mattel's stock to Goldman's "America's Conviction" list, while reiterating al buy rating he's had on the stock for the past nine months.

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