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LOréal Paris EverPure Brass Toning Purple Shampoo Is Leading in Nielsen\'s US Hair ...

2021-08-23 15:00:23| Happi Breaking News

LOréal USAs average unit sales rate was calculated by Nielsens Scantrack Service for one year to determine its ranking.

Tags: us paris leading hair

 

Roku buys Nielsen's targeted ad business as part of wider strategic partnership

2021-03-02 09:21:00| Telecompaper Headlines

(Telecompaper) Roku has bought Nielsen's Advanced Video Advertising (AVA) business, including its video automatic content recognition and dynamic ad insertion technologies...

Tags: business part partnership strategic

 
 

Roku to acquire Nielsens Advanced Video Advertising business

2021-03-01 23:00:53| Digital TV News

Roku (NASDAQ: ROKU) has agreed to acquire Nielsens (NYSE: NLSN) Advanced Video Advertising (AVA) business, which includes Nielsens video automatic content recognition (ACR) and dynamic ad insertion (DAI) technologies.

Tags: business video advanced advertising

 

Nielsen's TV ratings platform moves to AWS

2019-07-16 14:30:26| Digital TV News

Nielsen (NYSE: NLSN) has announced that as part of an initiative to transform the technology that powers its products and services, it has migrated its core National Television Audience Measurement processing to a cloud-based infrastructure.

Tags: ratings platform moves aws

 

Amobee integrates Nielsens Enterprise Audience API

2019-02-20 15:30:10| Digital TV News

Amobee has announced an agreement with Nielsen to power the convergence of TV and digital for brands and agencies in the United States. The collaboration provides Amobee with access to Nielsens television viewing and online media consumption data.

Tags: audience enterprise api integrates

 

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