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GLOBAL: SodaStream unveils Scarlett Johansson as ambassador
2014-01-13 11:00:00| Daily beverage news and comment - from just-drinks.com
SodaStream has signed up actor and model Scarlett Johansson as its first global brand ambassador.
Tags: global
ambassador
johansson
scarlett
SodaStream Unveils Scarlett Johansson as its First-Ever Global Brand Ambassador
2014-01-11 18:59:55| Beverages - Topix.net
Johansson, a Tony winner and four-time Golden Globe nominee, will become the face of a new marketing campaign for the world's leading home carbonation system.
Tags: global
brand
ambassador
johansson
GLOBAL: Heineken unveils fresh push on responsible drinking - video
2014-01-06 14:16:00| Daily beverage news and comment - from just-drinks.com
Heineken has launched a new global responsible drinking campaign aimed at drawing younger consumers' attention to moderate alcohol consumption.
Tags: video
global
responsible
fresh
Vodafone unveils new 'Firsts' global sponsorship strategy
2013-12-09 11:25:00| Telecompaper Headlines
(Telecompaper) Vodafone has announced the new 'Vodafone Firsts' global own-brand engagement strategy, as it evolves from a traditional 'badging' global sponsorship approach to a much deeper and direct interaction with customers worldwide. This new social media-led brand engagement strategy will be rolled out across all Vodafone markets during 2014. It will focus on examples of people doing remarkable things for the first time, inspired and enabled by Vodafone's technology and connectivity.
Tags: global
strategy
vodafone
sponsorship
Nexant Unveils NexantThinkingNew Global Energy And Chemicals Solutions Suite
2013-11-18 07:08:28| chemicalonline News Articles
Nexant today announced the launch of its new NexantThinkingTM platform offering a suite of products focused exclusively on the energy, chemicals, and related industries. NexantThinking offerings capture the deep industry insight and impartial strategic advice that Nexant’s clients around the world have relied on for many decades
Tags: global
solutions
energy
suite
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