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Are These Ads Prejudiced Against Car Dealers?

2014-10-24 22:17:33| Auto Dealers - Topix.net

Car buying is a delicate negotiation, but don't call it haggling. Edmunds.com found that out the hard way with a YouTube ad campaign that spoofed car salesmen with videos involving "haggling" copy, offending car dealers.

Tags: car ads dealers

 

Dealers fume over new Edmunds videos that spoof price haggling

2014-10-23 18:50:47| Auto Dealers - Topix.net

Kevin Frye, e-commerce director for The Jeff Wyler Automotive Family in Cincinnati, said the four videos perpetuate stereotypes of dealers as bargainers trying to take advantage of shoppers with outrageous markups. Actually, dealers don't appear in the videos, which were posted on Tuesday, Oct. 21. The spots show a grocery store clerk trying to negotiate prices of milk and other items.

Tags: price videos dealers edmunds

 
 

Central Ohio car dealers await parts for air-bag fix

2014-10-23 14:51:16| Auto Dealers - Topix.net

Federal regulators are telling consumers to take immediate action to fix potentially defective air bags in nearly 8 million vehicles, even though many auto dealers do not yet have the parts and other information to fix the problems. This apparent disconnect, which had automakers and dealers scrambling yesterday, is the latest development in a years-old problem with Takata Corp. air bags, which have been found to explode and send shrapnel flying.

Tags: car central parts ohio

 

Dealers fume over new Edmunds videos that spoof price haggling

2014-10-23 02:48:35| Mobile Homes - Topix.net

Kevin Frye, e-commerce director for The Jeff Wyler Automotive Family in Cincinnati, said the four videos perpetuate stereotypes of dealers as bargainers trying to take advantage of shoppers with outrageous markups. Actually, dealers don't appear in the videos, which were posted on Tuesday, Oct. 21. The spots show a grocery store clerk trying to negotiate prices of milk and other items.

Tags: price videos dealers edmunds

 

Isle car dealers besieged by calls about air bag flaw

2014-10-22 19:54:55| Auto Dealers - Topix.net

I can't even count. The phones are going crazy, Tony Group Autoplex call operator Jojo Bocobo said Tuesday of owner inquiries about the airbags in their Nissans and Hondas.

Tags: car air calls bag

 

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