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High Bounce Rate? Maybe Your Content Is Too Compelling
2013-06-27 20:48:05| AutomotiveDigest.com - Automotive Industry News
Editorial comment: 'Bounce rate' is an Internet marketing term that represents the percentage of visitors who enter your website and "bounce" (leave the site) rather than continue viewing other pages within the same site. There is no industry standard minimum or maximum time by which a visitor must leave in order for a bounce to occur. Rather, high bounce rate is determined by the session timeout of the analytics tracking software. In fielding questions about bounce rates, the question usually revolves around a bounce rate being too high. One of the most understood reasons for this is over-compelling content! Lets finally shine some light on this often-misunderstood problem and learn how to avoid stimulating your visitors. Aaron Schinke, Director of Digital Marketing for DealerFire.com, advises dealers on the reality of getting readers to read deeply into the dealer website, avoiding a high bounce rate where the reader backs off after one quick click. [Read more]The Article High Bounce Rate? Maybe Your Content Is Too Compelling appeared first on Automotive Digest.
US growth rate revised down to 1.8%
2013-06-26 15:07:27| BBC News | Business | UK Edition
The US economy grew at an annualised pace of 1.8% in the first quarter of the year, slower than the previous estimate of 2.4%.
Bank warning over rate rise risk
2013-06-26 13:52:54| BBC News | Business | UK Edition
The Bank of England says "significant" numbers of people could face financial difficulties when interest rates start to rise again.
Protestors to fight 5 percent Duke Energy rate hike
2013-06-26 12:24:24| Energy - Topix.net
On Wednesday protestors will gather in Charlotte as Duke Energy makes its case for another rate hike.
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Rate rises a long way off, King says
2013-06-25 13:55:05| BBC News | Business | UK Edition
Bank of England governor Sir Mervyn King says that world economies are "nowhere near" a return to "normal" interest rates.
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