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Comment Form Summary from February 8, 2018

2018-02-22 22:39:32| PortlandOnline

PDF Document, 171kbCategory: Lynchview Park

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When spirits companies cut their marketing budgets, why not increase yours? - Comment

2018-02-22 13:27:00| Daily beverage news and comment - from just-drinks.com

Spirits commentator Richard Woodard will have been relieved to see the back of The Winter Olympics last weekend. He now has the time to ponder companies' marketing spends... and to run his rule over Pernod Ricard's latest - somewhat risqué - activation for Absolut.

Tags: comment increase marketing companies

 
 

For which awards should you put your spirits brand forward?- Comment

2018-02-19 12:52:00| Daily beverage news and comment - from just-drinks.com

This month, spirits commentator Neil Ridley ponders whether there are too many spirits category awards these days, and what it actually means to win one.

Tags: comment put brand forward

 

Where does the wine trade fit in the great recycling debate? - Comment

2018-02-14 13:29:00| Daily beverage news and comment - from just-drinks.com

Soft drinks firms have long been under scrutiny when it comes to single-use plastic bottles. As the debate widens out to encompass more industries and all forms of sustainability, Chris Losh looks at what it means for the wine trade. 

Tags: great comment trade fit

 

Keurig Dr Pepper - A bit good. A bit bad - Comment

2018-02-13 18:18:00| Daily beverage news and comment - from just-drinks.com

Late last month, Dr Pepper Snapple Group and Keurig Green Mountain agreed a merger - in effect an acquisition of the former by the latter - to create Keurig Dr Pepper. Our regular soft drinks commentator, Richard Corbett casts his expert eye over the development.

Tags: good comment bad bit

 

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