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The Coca-Cola Co revamps Fresca to appeal to Millennials
2018-04-17 16:37:00| Daily beverage news and comment - from just-drinks.com
The Coca-Cola Co's North American unit has lined up a "crafty new look" for its Fresca brand in an effort to attract new consumers.
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Snoop Dogg signs up to push Cuca Fresca cachaça
2014-10-30 15:29:00| Daily beverage news and comment - from just-drinks.com
Cuca Fresca Exports has secured the services of rapper Snoop Dogg to promote its namesake cachaça as it expands US distribution.
UK: Carlsberg to give San Miguel Fresca TV debut
2013-05-23 19:36:19| Daily beverage news and comment - from just-drinks.com
Carlsberg's UK unit is launching the first ever TV campaign for its San Miguel Fresca brand.
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