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Apple's ads failing, says firm that called Surface ads effective

2013-06-27 07:30:39| CNET News.com

Ace Metrix, a company that likes to think it knows how to measure TV ad effectiveness, says Apple's new ads are not a success with consumers. [Read more]    

Tags: called effective firm surface

 

Facebook makes a play for more mobile ads with instant setup

2013-06-27 00:48:24| CNET News.com

The social network dumbs down the process for creating mobile app install ads in the hopes of securing more revenue. [Read more]    

Tags: with play mobile makes

 
 

FTC Pushes Search Engines for Better Labeling of Paid Ads

2013-06-26 19:35:32| PC Magazine Software Product Guide

The Federal Trade Commission this week penned letters to top search firms like Google, Yahoo, and Microsoft, urging them to make sure that their search results clearly distinguish between paid and natural search results.

Tags: search paid ads engines

 

FTC to search engines: Make it clear which results are ads

2013-06-25 22:04:23| CNET News.com

The U.S. Federal Trade Commission is repeating its warning from 2002 that it's not easy to distinguish paid search results from other results. [Read more]    

Tags: search make results clear

 

Sex sells: Coke ads strip down to the 'real' thing

2013-06-25 12:06:15| Beverages - Topix.net

Russian dictator Josef Stalin once said of America: "America is like a healthy body and its resistance is threefold: its patriotism, its morality, and its spiritual life.

Tags: real thing sex ads

 

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