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Article: Auto Dealers 2015: Still Waiting on Mobile

2014-12-15 18:13:54| Auto Dealers - Topix.net

Auto retailing today is structured to serve the industry rather than the consumer. But disruptive business forces, technological changes in the product and a newly smartphone-empowered consumer will upend the dealership model, according to a new eMarketer report, "Auto Dealers 2015: The Opportunity for Revolution in Retail."

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