Collective , the ad tech leader and programmatic pioneer, today celebrates a decade of innovation and achievements in the online advertising ecosystem, including: development of the industry's first marketing cloud, patented TV Accelerator technology, debut of VISTOTM transparent reporting , dozens of strategic data and technology partnerships and accolades from within the industry . Collective's history of industry expertise and recognition, as well as recent successes and company growth, underscore the strength of the company's position as an established ad tech leader.