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GMs Ed Peper: Its All About Total Cost of Ownership

2013-11-02 21:39:57| AutomotiveDigest.com - Automotive Industry News

Ed says, "Residuals continue to be extremely important to [fleets] because it is all about total cost of ownership. We have to be able to provide that exceptional value with every vehicle that we sell to fleets. That is what our goal is. I think it all continues to center around cost of ownership, but there also is an intangible which is..."The Article GMs Ed Peper: Its All About Total Cost of Ownership appeared first on Automotive Digest.

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