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Southwest Airlines rolling out four weddings and a lot of dance moves in new TV campaign

2014-10-25 02:34:40| Airlines - Topix.net

For four decades Southwest was synonymous with outlandish TV spots. The airline only got a little more buttoned down, so to speak, when 18 months or so ago it turned to TBWA/Chiat/Day in Los Angeles to do a brand campaign intended to suggest Southwest had grown up after more than 40 years in the skies.

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