Home The Coca-Cola Co cleans house with "zombie" SKU kill-off - CEO
 

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The Coca-Cola Co cleans house with "zombie" SKU kill-off - CEO

2019-02-15 12:24:00| Daily beverage news and comment - from just-drinks.com

A Coca-Cola Co mission to kill off underperforming beverages has led to the axing of more than 700 so-called "zombie" SKUs, the company's CEO has said.

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