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XUMO viewing data added to Nielsen's Digital Content Ratings

2018-05-22 15:00:15| Digital TV News

XUMO has announced that viewing in its multi-platform service will be incorporated into Nielsen's Digital Content Ratings. The ratings provide up-to-the-minute measurement of audience segments across digital content types and major devices using metrics comparable to TV.

Tags: content data added digital

Category:Consumer Goods and Services

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