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dataxu debuts TotalTV for Advertisers, spanning linear, connected and addressable TV

2018-09-20 17:30:59| Digital TV News

dataxu has announced TotalTV for Advertisers. TotalTV includes a unified planner for TV that creates buying plans to reach de-duplicated audiences among more than 120 million households, whether viewers are watching linear TV or streaming through any OTT device.

Tags: tv connected linear advertisers

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