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mtv and Sofia Digital make linear TV ads clickable on Smart TVs

2021-09-29 08:46:11| Digital TV News

September 27, 2021 MTV Oy and Sofia Digital have developed a way to make advertising interactive on Smart TVs, enabling clickable campaigns to be activated on TV screens using companion devices such as smartphones. [ more ]

Tags: make digital ads smart

Category:Consumer Goods and Services

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