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Brown-Forman to Invest More in Old Forester

2015-03-17 05:15:26| Beverages - Topix.net

Brown-Forman Corp. said it plans to invest an additional $20 million on a $50 million effort to revive its Old Forester bourbon brand and named Brown family member, Campbell Brown, president of the unit, which sold just 112,000 cases last year, down from its 1972 peak of 1 million cases. The decision comes amid a bourbon rage that Old Forester has basically missed out on.

Tags: old invest forester brownforman

 

Brown-Forman alums are helping others launch distilling startups

2015-03-14 09:12:10| Beverages - Topix.net

Growth in Kentucky's bourbon industry is probably something you're aware of by now. But that growth has helped fuel an escalation of related services.

Tags: helping launch startups distilling

 
 

Brown-Forman alums are helping others launch distilling startups

2015-03-13 18:29:36| Food - Topix.net

Growth in Kentucky's bourbon industry is probably something you're aware of by now. But that growth has helped fuel an escalation of related services.

Tags: helping launch startups distilling

 

Brown-Forman: Premium Business, Premium Brand, Premium Valuation

2015-03-07 21:46:47| Food - Topix.net

While an investment is, of course, a bet on the future of the brands, Brown has become a semi-bond equivalent investment as well. As a result, I am very cautious amidst the current high multiples, as a jump in interest rates could leave the shares very vulnerable.

Tags: business brand premium valuation

 

Land of Fire and Honey...Jack Daniel's fuels Brown-Forman

2015-03-06 03:40:35| Beverages - Topix.net

Jack Daniel's Tennessee Fire could replicate the success of Tennessee Honey, Brown-Forman says, as it pushes the cinnamon-flavored whiskey out across the US. The company attributes its "industry leading" results in Q3 to the performance of its premium American whisky brands and their accelerating growth in the US; Jack Daniel's trademark sales rose 8% on an underlying basis, and Brown-Forman said its Black Label brand would remain the main future priority.

Tags: land fire fuels daniels

 

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