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LWF 2014: Champagne industry 'too passive' with PR - Taittinger director
2014-06-04 14:42:36| Daily beverage news and comment - from just-drinks.com
A senior Taittinger executive has argued the Champagne industry is "too passive" and "too technical" in its PR efforts and must focus on the drink's "pleasure" aspects.
Tags: industry
director
champagne
passive
GLOBAL: Champagne Taittinger rolls out World Cup packaging
2014-02-25 12:26:00| Daily beverage news and comment - from just-drinks.com
Champagne Taittinger, one of this year's FIFA World Cup sponsors, has released a special-edition bottle ahead of this year's tournament.
Tags: world
global
cup
packaging
UK: Ex-Moet Hennessy manager to lead Taittinger in UK
2014-01-06 14:58:00| Daily beverage news and comment - from just-drinks.com
Champagne house Taittinger has appointed a former Moet Hennessy manager as its new UK director.
Tags: uk
lead
manager
hennessy
FRANCE: Champagne Taittinger teams up with FIFA for 2014 World Cup
2013-06-27 15:36:33| Daily beverage news and comment - from just-drinks.com
Champagne Taittinger has secured 'official Champagne' status for its namesake brand at next year's FIFA World Cup football tournament.
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