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Pernod Ricard releases LGBT Absolut bottle

2015-06-16 17:56:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has started the global roll-out of a rainbow bottle for its Absolut vodka brand, designed to "celebrate Absolut's legacy within the lesbian, gay, bisexual and transsexual (LGBT) community".

Tags: releases bottle absolut lgbt

 

Analysis - Enthusiasm abounds despite share hit for Pernod Ricard

2015-06-05 13:58:00| Daily beverage news and comment - from just-drinks.com

At the end of Pernod Ricard's annual Capital Market Day conference this week, whispers around the cocktail bar were that the company's share price had fallen by more than 4% during the day.

Tags: share analysis hit enthusiasm

 
 

Pernod Ricard targets volumes leap for GH Mumm

2015-06-03 14:04:45| Daily beverage news and comment - from just-drinks.com

Pernod Ricard plans to double the volume of its Champagne brand GH Mumm in the next decade.

Tags: volumes targets leap ricard

 

Pernod Ricard on US starting blocks with Havanista - CEO

2015-06-02 15:06:01| Daily beverage news and comment - from just-drinks.com

Pernod Ricard is hoping to be the first spirits company to market and sell Cuban rum in the US, should the country lift its trade embargo on Cuba.

Tags: starting ceo blocks ricard

 

Pernod Ricard to focus less on brands, more on consumers - CEO

2015-06-02 14:46:00| Daily beverage news and comment - from just-drinks.com

The new head of Pernod Ricard is looking to shift the company's focus away from being brand-centric to being more consumer-centric.

Tags: on focus brands ceo

 

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