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Tag: brand
Kcom to adopt single brand
2016-03-23 01:00:00| Total Telecom industry news
U.K. telco says decision reflects strategy of becoming a closely-integrated business.
Bacardi revamps Martini brand in marketing push
2016-03-22 12:35:00| Daily beverage news and comment - from just-drinks.com
Bacardi has redesigned its Martini portfolio and unveiled a new brand strategy as it looks to focus on the 'Modern Aperitivo' occasion.
Tags: marketing
brand
push
martini
Coca Cola revealed as Britain's best selling brand with sales of A 1.1BILLION
2016-03-22 12:00:09| Beverages - Topix.net
Coca Cola is still the real thing for shoppers who made it the UK's best selling brand with sales topping 1.1 billion. Despite a 30 million slump in sales as millions shunned the regular red can which contains almost nine teaspoons of sugar, Coke topped Britain's 100 biggest brands list.
Why do so many brand spin-offs fail?
2016-03-22 01:08:19| BBC News | Business | UK Edition
How many products is too many?
China Resources Beer and the world's largest beer brand, Snow - The facts
2016-03-18 13:55:00| Daily beverage news and comment - from just-drinks.com
China Resources Beer, the joint-owner of Snow with SABMiller, released its full-year results for 2015 this week. The company will soon gain full control of Snow after it agreed a deal with Anheuser-Busch InBev this month, so here's a low-down on the brand, using data from CR Beer's investors presentation.
Tags: the
resources
china
brand
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