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Perry Ellis to relaunch Pro Player brand 

2016-01-04 17:36:00| Daily apparel & textile news and comment - from just-style.com

US apparel business Perry Ellis International is to relaunch its Pro Player athletic brand under a new licensee United Legwear & Apparel Co. 

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Wi-Fi Alliance announces HaLow brand for 802.11ah

2016-01-04 16:26:00| Telecompaper Headlines

(Telecompaper) The Wi-Fi Alliance announced the Wi-Fi HaLow designation for products incorporating IEEE 802.11ah technology. Wi-Fi HaLow operates in frequency bands below 1 GHz, offering longer range, lower power connectivity to Wi-Fi products. The Wi-Fi alliance said it expects the new standard to support a variety of Internet of Things applications in need of power-efficient connectivity, such as the sensors used for the smart home, digital healthcare, industrial systems and smart city services. Wi-Fi HaLow's range is nearly twice that of current Wi-Fi devices, and it also offers a more robust connection in challenging environments where the signal must penetrate walls and barriers.  Many devices that support Wi-Fi HaLow are expected to operate in 2.4 and 5 GHz as well as 900 MHz, allowing devices to connect with the current Wi-Fi ecosystem of more than 6.8 billion installed devices. Dense device deployments will also benefit from Wi-Fi HaLow's ability to connect thousands of devices to a single access point. 

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Luthai Textile to grow own brand apparel with PLM

2016-01-04 11:52:00| Daily apparel & textile news and comment - from just-style.com

Chinese textile giant Luthai Textile has chosen to implement Centric Software's product lifecycle management (PLM) platform as it looks to grow its Original Design Manufacturer (ODM) and own branded apparel segments. 

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Hyundai hires former Lamborghini exec for Genesis brand

2015-12-29 01:10:46| Automakers - Topix.net

Hyundai Motor Company announced that it has hired the former Lamborghini executive, Manfred Fitzgerald, in an attempt to lose the value-for-money brand image and switch to a more luxurious recognitions among its potential drivers. Fitzgerald, 52, who was the brand and design director at the Italian supercarmaker, is now going to be the senior vice president at Hyundai Motor and will oversee the carmaker's strategy at a global level regarding its luxury car brand Genesis.

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CABA Launches New Brand Identity

2015-12-23 17:04:37| Electrical Construction & Maintenance

The Continental Automated Buildings Association has unveiled a new brand identity. read more

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