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Tag: brand
GM unites car-sharing services under new brand 'Maven'
2016-01-21 08:14:29| Automakers - Topix.net
In this Jan. 4, 2013 photo, Lyft driver Nancy Tcheou waits in her car after dropping off a passenger as a taxi cab passes her in San Francisco. The final destination is a mystery, but General Motors is taking another step on its fast-moving journey into new ways of getting around.
Tags: services
brand
maven
unites
Volkswagen brand restructures development organization; distinct BEV group
2016-01-21 02:55:40| Green Car Congress
Tags: group
development
brand
organization
Seeing red - Can Coca-Cola Co's new brand strategy solve the sugar problem and buy the world a Coke at the same time? - Comment
2016-01-20 12:03:00| Daily beverage news and comment - from just-drinks.com
Yesterday, the Coca-Cola Co announced plans to bring its Coke, Coke Zero, Diet/Light Coke and Coke Life brands under one marketing umbrella - championing the famous red and white Coca-Cola logo across the board. Instead of having seperate brand campaigns for each variant, the hope is that all four benefit from one brand Coke message.
Actress Teams Up with Poise Brand to Educate Women on LBL
2016-01-20 06:00:00| Nonwovens Industry Breaking News
One in three women experience light bladder leakage.
Tags: women
brand
teams
actress
Redken Names Renn as Latest Brand Muse
2016-01-20 06:00:00| Happi Breaking News
Model will front for Chromatics Ultra Rich collection.
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