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Ruckus Wireless Targets SMB Market With New 'Xclaim' Brand, Go-To-Market Model

2014-10-29 20:33:45| Wireless - Topix.net

Ruckus Wireless is plotting an aggressive move down market into the SMB and SOHO segments with Xclaim, a new sister brand and set of products designed specifically for smaller organizations. The Sunnyvale, Calif.-based wireless vendor also said it's looking to recruit a new set of small-business-focused partners to help fuel this SMB attack.

Tags: market model brand wireless

 

Fiat Chrysler to spin off luxury brand Ferrari

2014-10-29 19:16:37| Automakers - Topix.net

Fiat Chrysler Automobiles announced Wednesday it will spin off sports car maker Ferrari into a separate company, a move to unlock the luxury brand's value and distinguish it from its mass-market parent. The spinoff aims to raise money to support the newly merged carmaker's plans to invest 48 billion euros over five years to compete with global giants Toyota and Volkswagen.

Tags: brand luxury spin ferrari

 
 

PPG Launches Mobile Website for Master\'s Mark Brand

2014-10-29 06:00:00| Coatings World Breaking News

Tags: website mobile mark brand

 

Aloe Brand Branches Out

2014-10-29 06:00:00| Happi Breaking News

Key West skin care company adds facial cleanser.

Tags: brand branches

 

Iconix Brand Group lifts outlook on Q3 profit rise

2014-10-28 16:11:00| Daily apparel & textile news and comment - from just-style.com

Iconix Brand Group has lifted its full-year earnings guidance after booking a 22% increase in third-quarter profit.

Tags: group brand rise profit

 

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