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IBM extends Watson advertising AI to OTT media and streaming

2021-04-29 15:40:05| Digital TV News

IBM (NYSE: IBM) has expanded its IBM Watson Advertising Accelerator with the aim of using AI to dynamically optimize OTT ads for improved campaign outcomes, not dependent on traditional advertising identifiers.

Tags: media advertising ibm extends

 

Conviva releases Q1 2021 State of Streaming report

2021-04-29 15:30:08| Digital TV News

According to a report from Conviva, global streaming viewing time grew 36% during Q1. While North America saw solid 18% Y-o-Y growth in viewing, the true streaming explosion occurred internationally.

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U.S. consumer spending on streaming video to pass pay TV in 2024

2021-04-27 15:00:17| Digital TV News

According to Strategy Analytics, U.S. consumer spending on traditional pay TV will decline to $74.5B in 2023. By contrast, spending on streaming services will grow to reach $76.3B in 2024, passing pay TV for the first time.

Tags: video tv pay pass

 

Veset powers linear channel streaming for BluTV in Turkey

2021-04-27 13:00:19| Digital TV News

BluTV has selected Veset Nimbus to power its original linear action and comedy channels in the cloud. The linear channels are delivered by Veset Nimbus to BluTV's OTT platform, as well as to various smart TV apps.

Tags: channel turkey linear powers

 

MTS launches new streaming service KION

2021-04-21 02:00:00| Total Telecom industry news

Russia’s largest operator, Mobile TeleSystems, has entered the video streaming market with the launch of their OTT platform called KION. The app will feature thousands of films and hundreds of channels, as well as a range of exclusive content branded as ‘KION Originals’.  The content library will also be bolstered as a result of the operator&rsquo…read more on TotalTele.com »

Tags: service streaming launches mts

 

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