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Super-cheap airline may be ready for takeoff
2013-08-12 08:06:14| Airlines - Topix.net
Industry insiders say the new super discount airline may soon be launched with the help of Indigo Partners, the Phoenix private equity firm that invested in Spirit Airlines in 2006 and helped convince the Florida airline's chief executive, Ben Baldanza, to adopt dirt-cheap fares and abundant fees.
Are You Ready to Capitalize on the Millennial Mindset?
2013-08-11 22:57:41| AutomotiveDigest.com - Automotive Industry News
The Backstory: Automotive dealers are being told to give up on Millennials, that group that encompasses 18-to-34-year-olds, because they aren't going to buy a car anytime soon. The truth is, you're being misinformed because Millennials do what they want to do, and if they want a new car, you'd better be prepared to be on the front line. The Situation for Dealers: Millennials have serious purchasing power about $170 billion a year according to a ComScore report, but they arent following through on that poweryet. Automotive dealers should be buying into that purchasing power with strong digital communications that tap into Millennials where they make contact through their mobile devices! Dealers: Arm yourself with the strategy and know-how to deal with Millennials at the level theyre at drill down and find out what you need to do to sell cars to the Millennial generation right now!The Article Are You Ready to Capitalize on the Millennial Mindset? appeared first on Automotive Digest.
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Are You Ready to Drive Showroom Traffic and Increase Sales?
2013-08-10 19:19:43| AutomotiveDigest.com - Automotive Industry News
Backstory: The Kelly Automotive Group was founded in 1965. Since that time they have earned a reputation as the most trusted dealer name in New England. A strong focus on the customer experience has always been part of the philosophy of the Kelly Automotive Group of Easton and Emmaus, Pennsylvania. The Problem: In early 2010, the dealership began to realize they were doing very little to capitalize on their satisfied customer base. They also felt rather out of touch with the advances in digital marketing; around 99% of the marketing budget was allocated to traditional media with minimal Search Engine Optimization (SEO) or digital marketing. Kelly Auto Group found out how to turn happy customers into more referral leads, and get on the right track for better use of strategic advertising dollars to gain more market share and provide a competitive edge drill down to find out how they did it!The Article Are You Ready to Drive Showroom Traffic and Increase Sales? appeared first on Automotive Digest.
Tags: sales
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just On Call - Jones Soda ready to spend after losses turnaround
2013-08-09 15:39:15| Daily beverage news and comment - from just-drinks.com
Jones Soda is to ramp up sales and marketing again after the company almost returned to profit in the second quarter, its CEO has said.
Are Lengthy Used Car Loans a Bubble Ready to Pop?
2013-08-06 23:32:48| AutomotiveDigest.com - Automotive Industry News
Used car loans have been getting longer, according to Experian Automotive loans of 61 to 84 months made up nearly half of used vehicle loans in the first quarter of this year. Loans in the 61 to 72 month rose 6% during that time, and loans in the 73 to 84 month range spiked up 23%. There was decline in loans with 60 months or less. The loans are appealing to consumers but are something to watch. Tom Webb, chief economist at Manheim Consulting, thinks its a significant trend. Webb thinks its a bubble in the early stages of formation.The Article Are Lengthy Used Car Loans a Bubble Ready to Pop? appeared first on Automotive Digest.
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