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Beachfront completes OAR-compliant ad trial on VIZIO TVs

2021-05-05 18:00:23| Digital TV News

Beachfront has completed an addressable TV ad execution with VIZIO adhering to the technical specifications of Open Addressable Ready (OAR). The execution used Beachfronts Unified Decisioning product.

Tags: trial tvs completes beachfront

 

Beachfront and SeaChange launch programmatic ad solution for cable

2020-12-14 23:00:57| Digital TV News

Beachfront and SeaChange (NASDAQ: SEAC) have partnered to enable real-time, programmatic monetization of linear spot, OTT and VOD ad inventory. The joint solution is already deployed in the U.S.

Tags: for solution cable launch

 
 

Beachfront unlocks VOD ad inventory from networks in the Canoe ecosystem

2020-11-12 16:30:19| Digital TV News

Beachfront has announced details of its work with Canoe. Agencies, brands and DSPs who use Beachfront can now access video-on-demand ad inventory from TV networks that play out across Canoes 38 million household MVPD footprint.

Tags: the networks inventory vod

 

Beachfront introduces Pod Bidding for Connected TV advertising

2020-04-30 15:40:14| Digital TV News

Beachfront is introducing Pod Bidding for CTV advertising. Beachfront's Pod Bidding is designed to help video publishers construct and auction ad pods ['ad break'-style sequences of ads] while fully supporting de-duplication and competitive separation.

Tags: tv advertising connected bidding

 

Amobee and Beachfront make STB VOD ad inventory programmatic

2020-04-13 15:00:38| Digital TV News

Amobee has announced a partnership with Beachfront to offer media buyers Beachfronts solution that unlocks MVPD and broadcast networks STB VOD inventory for programmatic activation through the Amobee platform.

Tags: make inventory vod stb

 

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