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Tag: content
Using Co-Created Influencer Content to Increase Awareness & Drive Conference Registration
2015-06-30 15:45:18| Marketing and Public Relations - M&O
Current Situation Copyblogger Media is a well-known content marketing software and training organization with over 160,000 customers. They offer a wide range of content marketing and SEO solutions for companies large and small. In 2015, Copyblogger was preparing to host their second annual Authority Rainmaker conference. Impressed with the conference eBooks that TopRank Online Marketing… The post Using Co-Created Influencer Content to Increase Awareness & Drive Conference Registration appeared first on Newsroom.
Tags: content
increase
drive
registration
FSSAI proposes fixing permissible limit for lead content in fruits, pulses, and juices
2015-06-26 01:00:00| Food Processing Technology
The Indian food safety watchdog Food Safety and Standards Authority of India (FSSAI) has introduced a draft regulation that proposes a permissible limit of lead in a wide range of food products.
Tags: content
lead
limit
fruits
Three Big Trends in Automotive Marketing: Video, User Content, & Integrated Social Media
2015-06-25 02:18:01| AutomotiveDigest.com - Automotive Industry News
Excellent video on three significant trends for dealers, OEMs, and agency marketers -- eloquently articulated by Tania Yuki, CEO of Shareablee -- a social media contenting and analytics group. Research showed that in automotive marketing, video has changed everything with a staggering growth rate of 228%. Other changes and actionable trends in user generated content and integrated social media platforms are outlined in the rest of the market study. Further, automotive marketers are repurposing or reusing or republishing --- what customers say about their cars in their own social media public profiles. Big payoff for OEMs in terms of content marketing, but also for customers who found self-expression in crafting their own messages about the automotive brand. As a broader theme, the three big social media platforms are beginning to gain an integrated audience with interplay between one social media and another. Mercedes Benz best illustrated this trend by encouraging their Facebook audience to utilize Instagram to help tell their stories. So it is no longer just talk to Facebook Users in Facebook space, or Twitter users only in Twitter space -- but realize that everyone is using multiple social media platforms -- and smart marketers will integrate their message accordingly. The Article Three Big Trends in Automotive Marketing: Video, User Content, & Integrated Social Media appeared first on Automotive Digest.
Tags: content
video
user
media
DynaMed Plus Now Features Micromedex Evidence-Based Content From Truven Health Analytics
2015-06-24 09:41:02| drugdiscoveryonline Home Page
EBSCO Health and Truven Health Analytics™ today announced that Micromedex® Medication Management and Lab Recommendation resources are now featured in DynaMed Plus™, a cross-platform evidence-based clinical decision support tool for physicians and other medical professionalsintroduced earlier this month
Tags: content
health
features
analytics
Twitter: Olapic, User Content, And Visual Marketing
2015-06-24 03:16:00| Footwear - Topix.net
Twitter, allow me to introduce you to Olapic - a private visual marketing company that has something you desperately need to drive your value-prop with advertisers. That's right, Olapic uses an algorithm to find already highly engaged content with pictures that are relevant to the customer.
Tags: content
user
marketing
visual
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