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Tag: content
Touchstream debuts live OTT stream content availability monitoring
2017-10-17 19:30:45| Digital TV News
Touchstream has announced StreamCAM, Stream Content Availability Monitor, its cloud-based service for live linear OTT streams. StreamCAM ensures stream availability by monitoring each bitrate 24/7/365 to help providers mitigate QoE issues.
Tags: content
live
availability
monitoring
R2B2 brings content targeting to ads on HbbTV
2017-10-12 15:00:50| Digital TV News
R2B2, operator of R2B2 Multiscreen, a programmatic advertising network that includes internet content as well as Czech TV stations, is introducing content targeting for ads on HbbTV. Content targeting has been primarily associated with the internet, but now it is on TV as well.
Tags: content
ads
brings
targeting
PTC expands Vuforia platform with digital content boost
2017-10-06 12:28:00| Daily apparel & textile news and comment - from just-style.com
Software firm PTC is to expand its Vuforia platform to attach digital content to more types of objects and environments, enabling a new class of augmented reality (AR) content that can replace traditional user manuals and technical service instructions.
Tags: content
digital
platform
boost
Fall in US content shows need to fix NAFTA rules of origin
2017-09-27 15:31:00| Daily apparel & textile news and comment - from just-style.com
US Commerce Secretary Wilbur Ross has stressed the need to "fix the rules of origin" in the North American Free Trade Agreement (NAFTA) after a new report identified declining US-produced content in imports from Mexico and Canada.
Five Content Marketing Trends to Watch for 2018 Get Ready for Wild Ride
2017-09-27 00:08:26| AutomotiveDigest.com - Automotive Industry News
Overall Situation with Content Marketing What Joe Pullizzi, CMI Founder, says: Native advertising is still the gateway drug Mobile, too, is getting more into content marketing programs Consumer Content Marketing continues to be the flavor of the month Evolution of the content marketing practice itself. Here are the five Marketing Trends: 1. Original Content more in demand and addictive 2. Onslaught of Acquisitions Build or Buy is the Question 3. Marketing as a Profit Center Content Monetization is here 4. Content Marketing Goes Worldwide Watch China 5. Turf War between PR, Marketing, Social Media & Content Developers Click and Gain the insightful detail in this link to Joe's Trends for Content Marketing
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content
marketing
watch
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