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Pillsbury Toaster Strudel taps Fruit Ninja app in More Fruit campaign

2014-08-11 12:14:58| Agriculture - Topix.net

Pillsbury Toaster Strudel is leveraging the popularity of the Fruit Ninja mobile application with flying-fruit video games and a live show by a fruit-slicing swordsman in support of its 'More Fruit' campaign.

Tags: campaign fruit app ninja

 

American Apparel 'Back to School' advertising campaign accused of using 'underage porn'

2014-08-07 18:56:29| Apparel - Topix.net

According to the Daily Mail , the U.S. clothing manufacturer and retailer posted an image of a female model wearing a plaid miniskirt on its UK Instagram account yesterday.

Tags: back american school advertising

 
 

Braun Unveils New Branding Campaign

2014-08-07 07:00:00| Happi Breaking News

Russell Wilson is new face; becomes official shaver of NFL.

Tags: campaign branding braun unveils

 

Timberland partners with CrowdRise to extend volunteer campaign into mobile

2014-08-01 14:01:04| Footwear - Topix.net

Outdoor wear retailer Timberland's annual employee volunteer campaign Serv-A-Palooza has been extended to all members of the public this year and is targeting mobile users through online fundraising platform CrowdRise.

Tags: mobile partners extend campaign

 

Who has signed up to the Greenpeace Detox Campaign

2014-08-01 12:55:00| Daily apparel & textile news and comment - from just-style.com

In 2011, Greenpeace published its Dirty Laundry report, which found toxic chemicals in waste water discharges from two textile processing facilities in China supplying global apparel firms. Since then, the environmental pressure group has been calling on clothing brands to remove hazardous chemicals from their supply chains and products by 2020 as part of its Detox challenge.

Tags: signed campaign greenpeace detox

 

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