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Tag: bacardi
Beam Suntory drops Bacardi, brings Brazilian distribution operations in-house
2019-05-28 17:54:00| Daily beverage news and comment - from just-drinks.com
Beam Suntory has called time on its distribution arrangement with Bacardi in Brazil.
Tags: distribution
operations
brings
beam
Bacardi launches latest limited-edition Grey Goose bottle
2019-05-01 18:37:35| Daily beverage news and comment - from just-drinks.com
Bacardi has lined up the third instalment in its limited-edition 'Riviera' bottle series.
Tags: latest
grey
bottle
launches
Bacardi to use Alexa for free rum sample campaign
2019-04-30 12:54:00| Daily beverage news and comment - from just-drinks.com
Consumers in Germany will be able to order free samples of Bacardi's namesake rum through voice-activated virtual assistants such as Amazon's Alexa.
Tags: free
sample
campaign
alexa
Bacardi launches global Grey Goose campaign to combat "dumbed down" vodka category - video
2019-04-17 19:16:00| Daily beverage news and comment - from just-drinks.com
Bacardi's new global Grey Goose marketing campaign will attempt to make the vodka more relatable, the spirits company has said.
Tags: video
category
global
campaign
Bacardi promotes Vinay Golikeri to GTR hotseat
2019-04-17 18:04:00| Daily beverage news and comment - from just-drinks.com
Bacardi has recruited internally for the new head of its Global Travel Retail division.
Tags: promotes
gtr
bacardi
hotseat
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