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Tag: rebranding
MillerCoors takes Miller Lite back to 1975 with "classic" rebranding
2014-10-01 14:04:00| Daily beverage news and comment - from just-drinks.com
MillerCoors is to return all of its Miller Lite branding to the beer's original 1975 "classic" design.
Tags: back
classic
takes
miller
Enbridge aims to stem negative publicity with Life Takes Energy rebranding campaign
2014-09-23 09:22:54| Energy - Topix.net
Under the theme Life Takes Energy, the campaign involves major spending primarily directed at television and digital video advertising highlighting every day moments made possible by energy. After taking big reputational hits from its defence of the proposed Northern Gateway oil sands pipeline and from its oil spill in Michigan's Kalamazoo River, Enbridge Inc. launched a rebranding and advertising campaign Monday to increase its "positive reputation" and that of the industry as a whole.
Tags: life
takes
energy
negative
Enbridge aims to stem negative publicity with Life Takes Energy rebranding campaign
2014-09-23 00:37:30| Oil & Gas - Topix.net
Under the theme Life Takes Energy, the campaign involves major spending primarily directed at television and digital video advertising highlighting every day moments made possible by energy. After taking big reputational hits from its defence of the proposed Northern Gateway oil sands pipeline and from its oil spill in Michigan's Kalamazoo River, Enbridge Inc. launched a rebranding and advertising campaign Monday to increase its "positive reputation" and that of the industry as a whole.
Tags: life
takes
energy
negative
What Southwest Airlines' Big New Rebranding Signals for Low-Cost Carriers
2014-09-14 09:59:53| Airlines - Topix.net
Low-cost carriers will end up playing catch up if they don't stay on top of the changes legacy carriers have made to better compete with them. Talk to any designer after a few drinks, and the usual story will come up, that "design is cyclical and everything that we see now has been seen before."
Tags: big
signals
southwest
carriers
Special Products & Mfg., Inc. Announces New Logo and Rebranding Project
2014-08-14 06:00:00| Industrial Newsroom - All News for Today
Rockwall, TX – Special Products Mfg., Inc. (SPM) is happy to announce its new logo and rebranding project. SPM has chosen to unify the organization’s public image under an easily recognizable visual brand identity. This new visual identity will anchor SPM and our tradition of world class manufacturing. The brand identity provides a simplified and consistent external public image that is easy to recognize and is visually unifying.<br /> <br /> More than 50 years ago, our founder, ...
Tags: special
products
logo
project