Home addressable
 

Keywords :   


Tag: addressable

DISH Media and Verizon Media automate addressable advertising

2020-08-31 19:30:53| Digital TV News

Verizon Media has announced an advanced TV partnership with DISH Media in which Verizon Medias demand-side platform (DSP) will provide automated access to DISHs household addressable ad inventory.

Tags: media advertising dish verizon

 

Synamedia launches addressable advertising solution

2020-08-12 09:05:47| Digital TV News

Synamedia has introduced Iris, an addressable advertising solution. Iris will create addressable advertising opportunities for pay TV and broadcasters as well as OTT and hybrid service providers to unlock new revenue streams.

Tags: advertising solution launches addressable

 
 

INVIDI extends addressable TV partnership with Tata Elxsi

2020-08-03 09:00:40| Digital TV News

INVIDI Technologies and Tata Elxsi have announced an expansion of their relationship to bring addressable television capabilities to pay TV operators in India, Asia-Pacific and MEA.

Tags: partnership extends tata addressable

 

Disney joins Nielsen Addressable TV beta program

2020-06-05 15:30:18| Digital TV News

Disney Media Networks has joined Nielsen's (NYSE: NLSN) Addressable TV beta program. Disney will be able to evaluate Nielsen's addressable TV advertising capabilities and prepare for its commercial launch.

Tags: program beta disney joins

 

Univision joins Nielsen linear addressable TV beta program

2020-05-07 21:30:59| Digital TV News

Univision has joined Nielsens Addressable TV platform beta program. Univision will evaluate the performance of test addressable ad campaigns enabling the company to assess how the solution performs with current procedures and systems.

Tags: program beta linear joins

 

Sites : [1] [2] [3] [4] [5] [6] [7] next »