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Tag: marketing
AppNexus integrates with Tru Optik's OTT Marketing Cloud
2017-11-08 14:30:10| Digital TV News
AppNexus and Tru Optik have announced that connected TV buyers and sellers using AppNexus' platform will be able to segment and target audiences based on data offered through the integration of Tru Optik's OTT Marketing Cloud.
Tags: marketing
cloud
ott
integrates
This week in soft drinks & bottled water, featuring a water to enhance cannabis, Coco Fuzion's e-sports marketing push and the end of Coca-Cola's refranchising adventure
2017-11-03 15:33:00| Daily beverage news and comment - from just-drinks.com
Here's a round-up of this week's top stories from the global soft drinks & bottled water categories. Click the links to see our round-ups for beer & cider and spirits & wine.
Tags: end
week
water
marketing
BASF, Applied Minerals Developing, Marketing Halloysite Clay-based Products
2017-11-02 16:05:00| Coatings World Breaking News
BASF will market halloysite clay-based products under a BASF trade name.
Tags: products
marketing
applied
developing
Lindal Group: tapped Kashif Choudhry as global product marketing manager
2017-11-01 21:44:00| Happi Breaking News
Tags: group
product
global
marketing
Discovery Communications selects TiVo Audience Works for Marketing
2017-11-01 14:30:56| Digital TV News
Discovery Communications has selected TiVos (NASDAQ: TIVO) Audience Works for Marketing, an inventory management and execution product suite that enables the company to drive ratings and viewership through audience-driven on-air promotions and cross-channel media plans.
Tags: works
marketing
communications
audience
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